So...what is a personal brand?
Excellent question. It's a buzzword right now, and you know you need to nail it...you just don't know what it really is.
Well, quite simply, it's what you want to be known for. And nailing it is the fastest way to get you, your product, and your vision noticed.
When I was 16 I started writing as a columnist for NZ's biggest national paper, The NZ Herald. My personal branding journey helped take me from school student with a few opinions to hosting national prime time TV. It's a helluva journey - and it never ends! But I'd love to share with you the experiences, lessons and tips and tricks that I've learned along the way.
So what are you waiting for? Let's jump start your personal brand and get you the clarity, vision and recognition you're looking for.
Personal Branding 101 - So, um, what's a personal brand?
Don't really know what a PB is? Don't really know how to make yours? We've all been there! And this course is for you. This course is designed to take you from scratch, from eager beaver to proud owner of a killer PB. Gain the clarity, confidence and vision you've always wanted for you and your personal brand. This is designed for everyone, from entrepreneurs establishing a new business to established professionals looking to become thought leaders. We all start here. You ready?
6 Week Course Gives You:
- Confidence, clarity and structure for who you are and what you want to say
- Your mission statement
- Your uniform
- Your communication rules
- Your spice
- Your secret weapon and how to use it
- Your personal website combining all of the above
It's held over 6 weeks, with 6 online tutorials accompanied by a workbook, for you to fit around your lifestyle, and 3 in person catch ups with me to keep you on track.
Personal Branding 202 - Cool, now how to I use my PB to get noticed?
If you've nailed your fundamentals of your PB, now you want to get noticed. Well, this is the one for you. This course is designed to teach you how to market yourself. Whether you want to be on TV, whether you want to be doing TED talks, or whether you want to be an established thought leader in your field. This is perfect for entrepreneurs, freelancers, and business owners - it's about using your talents to get the word out there about your awesome brand and vision!
6 Week Course Gives You:
- The clarity and the structure for what stories you’ll tell to market yourself and how you'll start telling them
- Your content ideation plan for the next 3 months (a.ka. what are you going to say!)
- Your personal map of where you're going to approach
- Training on how/where to pitch yourself
- How to be accepted!
- How to write about yourself
- How to do well on air/in interviews
- Your press pack (I help you create your bio, your images, and your story to tell ect.)
It's held over 6 weeks, with 6 online tutorials and workbook, for you to fit around your lifestyle, and 3 in person catch ups with me to keep you on track.
Personal Branding for Leadership
Now, you might be looking at these options and thinking, "I'm not an entrepreneur, I work for a company - so do I need a personal brand?" Yes! You certainly do. Establishing your personal brand, then understanding how to use it to make your mark in your career is critical to your future development and career trajectory. This course is designed for those people, those who are looking to get noticed in their career, build confidence and be the leader they've always aspired to be. So, what are you waiting for - let's get cracking.
For more information on this program for you/your business, please send me an email.